Interactive softporn

Amazing how compelling a dollop of interactivity an underwear catalog makes. (via reddit)

I figured someone had to have done something like this for hardcore porn. Apparently, the Virtual sex with.. series is just that. (Via NYT) Anyone tried it?

Or how about a 360 interactive a la Apple product showcase? Someone has to have done something like that but my google fu fails me. Anyone knows of something like that?