tips

83 posts under this tag.

One Ring 2
0
0
6
Sep
14

danah boyd’s new essay on digital privacy and intimacy seems to be everywhere right now and yet (or because of that?) I had been studiously avoiding it. It was negligent of me, because it really is that good (and that unsettling).

If gossip is too delicious to turn your back on and Flickr, Bloglines, Xanga, Facebook, etc. provide you with an infinite stream of gossip, you’ll tune in. Yet, the reason that gossip is in your genes is because it’s the human equivalent to grooming. By sharing and receiving gossip, you build a social bond between another human. Yet, what happens when the computer is providing you that gossip asynchronously? I doubt i’m building a meaningful relationship with you when i read your MySpace CuteKitten78. You don’t even know that i’m watching your life. Are you really going to be there when i need you?

Sure, strangers are one thing but what about people you sorta know? I have no doubt that strong ties can be maintained through these systems, provided that other forms of synchronous engagement complement the gossip feed. But i also believe that it gives you a fake sense of intimacy for people you don’t really know that well. And that fake sense of intimacy is both misleading and dreadfully disappointing.

At Blogher, i moderated a panel on “Sensitive Topics” and one of the things that the panelists said over and over again was how hard it was to handle the strangers who contacted them wanting their help. The thing is that to those public bloggers, these are strangers… but those strangers have been following that blogger’s life for quite some time, drawing parallels, finding common ground, feeling connected. It’s a devastating blow to realize that the blogger doesn’t feel the same way. Without that connection, why should they get involved? Often, they do out of a desire to be helpful, a desire to not see someone in pain. This is manageable the first few times. But what happens when there are new people every day? What happens when there are hundreds of people every day?

[...]

Being faced with information overload can be a curse. You want to react, you want to notice. But it can make you exhausted. Worse, it can devastate you.

Facebook is giving me the “gift” of infinite gossip. But i don’t want it. I can’t handle it. And i’m not sure anyone’s really ready to receive the One Ring. But it sure sounds precious upfront.

So again it all comes down to “celebrity”, doesn’t it? I for one didn’t notice that weird, contorted word creeping in but it has become the talisman. It’s what danah is talking about in the above paragraphs: celebrity, painfully confused with intimacy. You can now obsess and lurk Jane Blog as you did Jennifer Aniston through the tabloids—and it will be just as fun and just as empty.

Unless you interact, that is. (And that’s the digital promise and perhaps one possible counter-measure for sanity: to limit your feed to those people you engage meaningfully with.)

Blogging "Blogging for dollars" for dollars 2
0
0
6
Sep
10

Blogging for dollars is the pretty good, pretty interesting cover article from this month’s Business 2.0 about how the mainstream blogs (MSB?WP) like Boing Boing, Fark, Metafilter, TechCrunch ELZR, Digg or Dooce are monetizing their traffic. Thorough and filled with lots of $ data, what surprised me the most about it was how obviously promotional it was. It’s basically an extended infomercial on blog-advertising, which doesn’t take away that it makes several good insights on media and how technology is turning us into one-man-bandsELZR, but, still, deliberately mislabeling content is just an euphemism for lying.

Ever since I read Paul Graham’s The Submarine I had been on the lookout for PR campaigns and this is one of the clearest (or should I say most blatant?) examples of it I’ve seen. The client? That’s an easy one, John Battelle’s Federated Media1.

Why do the media keep running stories saying suits are back? Because PR firms tell them to. One of the most surprising things I discovered during my brief business career was the existence of the PR industry, lurking like a huge, quiet submarine beneath the news. Of the stories you read in traditional media that aren’t about politics, crimes, or disasters, more than half probably come from PR firms..

Trend articles.. are almost always the work of PR firms. Once you know how to read them, it’s straightforward to figure out who the client is.

Paul Graham, The Submarine

fn1. Its website is well worth a visit since they provide some small but interesting data on their blogs’ traffics and advertising rates—Reddit, for instance, has almost a million readers per month and charges 14 bucks for a thousand “impressions”.

Modeless & Monotonous 2
0
0
6
Sep
10

I believe that an interface that is both modeless and, insofar as possible, monotonous—all other design features being of at least normal quality for a modern interface—would be extraordinarily pleasant to use. A user would be able to develop an unusually high degree of trust in his habits. The interface would, from these two properties alone, tend to fade from the user’s consciousness, allowing him to give his full attention to the task at hand. The psychological effects of totally (or near totally) modeless and monotonous systems is an area of interface design ripe for experimental study.

If I am correct, the use of a product based on modelessness and monotony would soon become so habitual as to be nearly addictive, leading to a user population devoted to and loyal to the product. Its users would find moving to a competitor’s product psychologically difficult. Unlike selling illicit drugs, marketing an addictive interface is legal, and the product is beneficial to its users; in another way, it is just like selling illicit drugs: extremely profitable.
Jef Raskin, The Humane InterfaceAM, p68

With modeless he means that “a given user gesture has one and only one result: Gesture g always results in action a.” With monotonous, that “any desired result has only one means by which it may be invoked: Action a is invoked by gesture g and in no other way.”

(It’s surprising how all this can be expressed by saying that we want the relationship between gestures and actions to be a functionWP, and an injectiveWP and surjectiveWP one at that. In other words, a good interface is a bijectiveWP interface. I remember how hard those words were to me my first semester studying Math. Never thought I’d find them again studying interfaces!)

And regarding the quote itself, it’s a tough sell, because it goes against many of my computing prejudices. But Raskin just might be right—in a truly revolutionary way. We’ll find out at Domburi. ;)

Grapes, Gouda & Birote... 2
0
0
6
Sep
08

...a delicious dinner makes.

Grapes, Gouda & Birote...

Star
The Physical Impossibility of Life in the Mind of Someone Dead 2
0
0
6
Sep
07

What is a decision? 2
0
0
6
Sep
06

It’s a tool to remove confusion!
Are you confused?
If so, then make the decision and let’s move on!

Usabilly 2
0
0
6
Sep
06

In a surprising study, Jakob Nielsen found out most (85%) of the learning gleaned from usability tests came from your first 5 user tests; 3 users tests will still give you a whopping 67% of the learning there is. He then goes on to advocate small and iterative testing over a single massive one (say, three tests with 3 users each and improvements in between instead of one lone test with 9):

You want to run multiple tests because the real goal of usability engineering is to improve the design and not just to document its weaknesses.

Combine that with Joshua Schachter’s, founder of Del.icio.us, idea of “Starbucks usability tests” (“offer someone coffee to sit down and play with your product.”) and you’ll know why I’ll be this Friday on Minerva’s Starbucks harassing three every pretty girl I can find with Domburi (TeenVogue recently had a feature on young fashionistas being excellent for usability tests, can’t find the link though).

In praise of a confirmation email 2
0
0
6
Aug
30

This may sound silly but I was happy to read such a well-crafted confirmation email. Notice the avoidance of empty superlatives, the non-patronizing, the effort, not to sound hip or flippant or “professional”, but to be useful. The complimentary premium articles were the extra touch that made me want to share this with the world. This is persuasive (marketing) writing at its best.

Thank you for registering with The McKinsey Quarterly.

As a member, you now have online access to a selection of articles reflecting McKinsey & Company’s latest thinking on a broad range of functional, industry, and regional topics. Our site is updated at least twice a week with new articles and features.

Your membership entitles you to a number of free services, including our monthly e-mail newsletter highlighting the site’s latest content, as well as alerts notifying you when we post new content in your areas of interest. You may adjust your e-mail preferences here at any time: http://www.mckinseyquarterly.com/links/18371

(If your Internet provider filters incoming e-mail, please add e.mckinseyquarterly.com to your list of approved senders to make sure that you receive the e-mail alerts and newsletters to which you’ve subscribed.)

As you may be aware, many of our articles are premium—available only with a subscription to our print publication. These are identified on the site with the letter ‘P.’ As an introduction to the full value of mckinseyquarterly.com, please accept complimentary access to three of our most popular premium articles by following the special links below:

Enjoy the site!

Stuart Flack
Publisher, The McKinsey Quarterly
http://www.mckinseyquarterly.com/links/18372

info@mckinseyquarterly.com, The McKinsey Quarterly Membership Confirmation

The McKinsey Quarterly is impressive by itself too, most interesting and with the best graphs I’ve seen since The Economist (and they present them inside sexy, useful Flash “exhibits” that allow you to zoom in/out and pan around).

Today's Reading: The Power of Productivity 2
0
0
6
Aug
29

William W. Lewis’s The Power of Productivity (PDF and HTML versions available), a summary of his same-titled bookAM, has only grown on me since I read it a month ago. It’s main thesis, that wealth hinges on productivity, has come to resonate inside me like few things have of late.

It was, for instance, what lead me to finally accept the possibilities of technology and, shortly thereafter, to naively proclaim I’d one day have a massively profitable company with less people than my then-age. The whimsical limit, I believe, will force such a company to be always awake, always flexible, always smart, always doing technological judo. It would force it to value people in a way we’ve barely explored at all.

Show, not tell (but then again, sometimes do tell) 2
0
0
6
Aug
20

If you want to share an anecdote or story from your life, pretend the readers weren’t there. Because they weren’t. “You had to be there” never makes a joke funny.

Readers crave your anecdotes and stories. They really do. So give ‘em the whole megillah. Instead of, “The party was a riot!” or “I’m depressed today,” carefully explain why. Elaborate. Parties and depression are perfectly good writing subjects. The Great Gatsby, for instance, has plenty of both.

Anything makes a good subject, as long as you take your time and crystallize the details, tying them together and actually telling a story, rather than offering a simple list of facts. Do readers really want to know how miserable you are? Yes. But they’re going to want details, the precise odor of your room, why you haven’t showered in a week, or how exactly somebody broke your heart. One–liners won’t suffice.

At the same time, you don’t want to over–explain yourself. Understatement can be thunderous, or humorous, or heartbreaking. Or all three.

Dennis A. Mahoney, How to Write a Better Weblog